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stuck
on ulta
ooh campaign for NYX Professional Makeup
PORTFOLIO
WORK
Software
Illustrator
Photoshop
Blender
Premiere
The Goal
To design a OOH campaign for The Face Glue Primer & Setting Spray in collaboration with Ulta Beauty.
The Significance
Build brand awareness of the new primer & setting spray sold at Ulta Beauty.

about
the project
ACTIVATION/ ART DIRECTION/
DESIGN DIRECTION/OOH
An OOH campaign to highlight the launch of The Face Glue Primer & Setting Spray and to connect it back to Ulta Beauty. Bus wraps & video ads ran in New York Times Square & around nearby Ulta Beauty stores.
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