baga
vagabonds
marketing studio in los angeles
PORTFOLIO
WORK
Software
Illustrator
Photoshop
XD
Webflow
The Goal
Rebrand for a marketing studio in Los Angeles. To create a website showcasing work in a meaningful, tactile way.
The Significance
Handcrafted textures symbolize
a hands-on approach to creative marketing solutions.
about
the project
ART DIRECTION/ BRANDING & IDENTITY/ INTERACTIVE DESIGN/ DIGITAL PRODUCTION/ IMAGE MAKING/ WEB DESIGN & UI/UX
Various paper stocks dyed with natural fiber dye & coffee were collaged together to create striking backdrops for the website. Analog methods combined with modern techniques created a fresh visual identity. The simplified interface highlights the textures, with overlapping typography and intuitive, interactive elements such as hover effects.
about
the process
Everyday materials in the studio– such
as paint, tape, cardboard, and stamps– were incorporated for a personalized feel. In XD, web layouts are styled with bitmapped, collage images and repeated headlines to create an elevated zine-like aesthetic. The interface allows each project to be the hero, showcasing the agency's body of work. The animated type mimics collage layers, creating harmony between analog & digital design elements.
